Website for ICON group
The famous company which is the top 100 design studio of Russian internet segment made a corporation website for the group of companies "Icon". But the client found the design and the quality of page-proofs unsuitable.
Finally, Jazzpixels was set the following task : To design a presentable corporation website, which shows the level of the company projects and the scale of its interests.
The stage of analysis and collecting data
We found out the basic requirements of the targed audience and the specific character of work.
Concept development of website and its prototyping
To solve the task we offered to develop a brief but interesting presentation of the company and prop it with lot of projects of the company.
We place this presentation on the main page
Customer has specific business clients so we decided to use a calm color scheme. In order to make the site more responsive and attractive we decided to add a lot of small animation effects, such as movement of clouds over the map, highlighting projects in development state and pleasant animation in "Numbers" and "Services".
We decided not to use the standard web fonts and hooked up a group of more appropriate and rare fonts.
All this creates a more trusting attitude for visitors, and helps company look more solid among their competitors
Naturally, because of the abundance of animation effects in the programming phase the main objective was not just programming animations. The challenge was to develop an animation of the various elements smoothly and without delays and braking. By testing on different browsers and operating systems we have achieved the desired result.
At the request of the customer, we have prepared a separate version of the site for tablets. This is an adapted version of a separate site under the "touch" (touch) interface. We had to rethink the interaction with cards and projects to implement this functionality in a different way. We also adapted all controls under the touch interface.